[ HUMAN-LED. AI-AUGMENTED. BUSINESS DEVELOPMENT. ]
Consulting Revenue builds the AI system behind your relationships, research, outreach and follow-through. Take it in-house in 90 days, or have Peter run it with your team.
Target: the first human-reviewed BD play working inside 30 days.
See how it worksAI BD engine
Today / priority actions
Built revenue
systems for
20+
years in consultancy BD
5×
monthly conversations
£170K+
new revenue in 60 days
Nynch
AI CRM founded by Peter
[ TWO WAYS TO WORK TOGETHER ]
1Build the engine.
2Run the execution layer.
Some firms need the foundation first. Others need senior execution inside the business now. Consulting Revenue can do both.
For scattered data, dormant relationships, weak market visibility or too much founder-held context. We build the operating system, then your team owns it.
Watch the VSLWe build it / you own it
Data foundation
Organise the relationship and opportunity context you already have
Signal layer
Capture the client and market moments worth acting on
Workflow routing
Put the right action and context in the right person’s hands
For consultancies that need senior business development moving now. Peter works inside the firm to prioritise opportunities, prepare the plays and keep execution running.
Join the client waitlistWe run it / with your team
Opportunity intelligence
Research, prioritisation and reasons to act now
Relationship activation
Relevant outreach, follow-up and meeting preparation
Revenue rhythm
Weekly ownership, learning and opportunity movement
Not sure which path fits?
Join the client waitlistThe same opportunity / four different answers
CRM
last contact: 2024
Inbox
live conversation
Delivery
new project mentioned
Founder
reconciles by memory
[ THE PROBLEM ]
Valuable context is split across people, tools and private memory. Buying moments pass while senior people deliver client work. Adding another tool or junior hire does not fix the system underneath.
This is not theoretical / client outcomes
5×
“We went from 3–4 first conversations a month to 15–20. Each one better quality, and a faster close.”
Andrew Diplock / consultancy founder
£170K+
“Generated over £170,000 in two months. The system gave me clarity, confidence and an offer buyers said yes to.”
Dr Peter Williams / corporate consultant
Steady
“Peter takes the unpredictability out of the need for a consistent inflow of new client leads.”
Roy Ripper / consultant to recruiters
[ THE SOLUTION ]
Real signals from the relationships and tools you already have, organised, scored and stacked. A senior human approves the moments that matter and ignores the noise. Consulting Revenue is the decision layer in the middle.
Revenue signals
Consulting Revenue
The AI BD engine
Routed action
[ THE 90-DAY BUILD ]
The engine is the front door. We start with one real commercial moment, build the workflow around it, then add the few plays that genuinely fit your firm.
By day 30
We organise the source data, define the commercial trigger and put one real opportunity through a complete human-reviewed workflow.
Days 30 to 90
We add the few plays that fit your consultancy, improve the signal layer and tune the workflow as real conversations come back.
Day 90
The engine, playbooks, prompts, decision rules and operating rhythm are documented inside the tools your team uses.
Signal
Champion moved
Score
New account fit
Prepare
Warm introduction
Result
Conversation started
Peter reviews sensitive relationship moves before anything is sent.
The first play
One real opportunity moves through a complete workflow.
The signal layer
The useful moments are visible and scored.
Yours to run
The rules, assets and rhythm stay with the team.
This is a delivery target, not a fake revenue guarantee. The first month proves the workflow can create a better commercial action. Revenue still depends on the offer, market and human execution.
[ WHAT IS A PLAY? ]
No giant automation catalogue. We build the few plays that fit your buyers, relationships and real commercial evidence.
A past champion moves to a right-fit business. The system prepares the context for a relevant, warm reintroduction.
Signal
Champion moves
Enrich
New company and role
Score
New-account fit / 92
Prepare
Reference the past win
Run
Warm human-reviewed outreach
A trusted relationship has gone quiet while their business is changing. The right reason to reconnect appears before the relationship goes cold.
Signal
New strategic priority
Enrich
Account and relationship history
Score
Relevance and timing / 88
Prepare
Useful point of view
Run
Personal reconnection
A target account reveals a funded or approved initiative. The team receives research and a credible conversation angle while it still matters.
Signal
Project or hiring evidence
Enrich
Stakeholders and business context
Score
Fit and urgency / 94
Prepare
Meeting product and insight
Run
Focused multi-step sequence
Built for your business
The useful play families include existing-client expansion, relationship reactivation, signal-triggered prospecting, meeting preparation, founder authority and opportunity follow-through. We build the few that move your revenue, not a decorative automation library.
[ THE EXECUTION LAYER ]
Three parts of one commercial rhythm. Run one and it helps. Run all three and the system learns from every conversation.
Bring together relationship history, CRM context and market change so the firm knows where revenue is forming before deciding what to do.
Turn a credible commercial moment into prepared, relevant action across existing clients, dormant relationships and right-fit prospects.
Keep priorities, next actions and learning visible every week so the founder is no longer carrying the whole BD system in their head.
[ WHY CONSULTING REVENUE ]
Each one adds another thing to manage. The job here is to build the decision and execution layer underneath revenue, then make it usable by the people already in the firm.
| Compared with the usual fixes | Consulting Revenue | Hire junior BD | Buy an AI tool | Another agency | Build internally |
|---|---|---|---|---|---|
| Built around your relationships and expertise | ✓ | learns over time | generic inputs | outside your context | if someone owns it |
| Connects data, signals and next actions | ✓ | mostly manual | one piece | campaign layer | long build |
| AI workflows plus senior judgment | ✓ | human only | system only | varies | you build both |
| Leaves a system the team can own | ✓ | leaves with them | rented | usually locked | if it ships |
| Reduces founder dependency | ✓ | adds management | still needs an owner | adds a vendor | adds a project |
[ PROOF ]
AI makes the work faster. It does not create these outcomes by itself. Clear positioning, relevant timing and disciplined execution do that.
5×
monthly conversations
“We went from 3–4 first conversations a month to 15–20. Each one better quality, and a faster close. This work added hundreds of thousands to our long-term value.”
Andrew Diplock
Sold consultancy / now NED
£170K+
new revenue in 60 days
“Generated over £170,000 in two months. I thought I understood my buyers. I didn’t. The system gave me clarity, confidence and an offer they said yes to.”
Dr Peter Williams
Corporate consultant
Steady
qualified conversation flow
“The one constant we all need is a predictable steady inflow of new client leads. Peter takes the unpredictability out of that need.”
Roy Ripper
Consultant to recruiters
20+
years of consultancy BD
5×
conversation growth
£170K+
revenue in 60 days
Human
judgment stays in loop
[ QUESTIONS ]
Rather talk it through? Join the waitlist and Peter will contact you directly when the next client slot opens.
Join the waitlist[ THE OPERATOR ]
You need someone who knows what to build, what to ignore and when a relationship is too important to automate. Peter has spent more than 20 years building business development systems inside expert-led B2B firms.
He also founded Nynch, an AI CRM for relationship-led growth. The combination matters: commercial operating experience first, AI capability second.
20+ years
Consultancy business development
Founder
Nynch AI CRM
Contributor
The Generative Organization
Peter O’Donoghue
AI BD operator / Cardiff, UK
[ NEXT CLIENT SLOT ]
Peter works with a small client roster. Join the waitlist and he will contact you personally when capacity opens.
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